Friday, January 20, 2006

The King Creepy?

This article doesn't tell us anything we don't already know about the extremely high price tag on a 30 second advertising spot during the Super Bowl... however, I thought it was interesting that the author pointed out the vague creepiness behind the King from the Burger King commercials. He seems to me to be a lot less creepy when he is running down the football field than when he is sneaking up on somebody in their backyard. I thought I was the only one.


At 2:43 PM, Blogger Ricardo Grande said...

I thought this was interesting:
"Sources have said that Walt Disney (Research)-owned ABC, which will be airing Super Bowl XL, is charging an average of $2.5 million for a 30-second spot, a new record, and that more than 90 percent of the available time has been sold."

What do you think happens if they don't sell all the available time? Do they just take fewer breaks? Or do they sell it off at cheaper rates, thus pissing off the companies that paid full price? Or maybe they charge less and show it at the end of the game when everyone has stopped watching? It's kind of interesting...


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